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Inspiring professional and college athletes to ethically and effectively create positive change in the world.

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Situation

Today’s professional and college athletes wield unprecedented influence:

  • Regional, national and global broadcast exposure
  • Major sponsorship deals
  • Some of the largest social media followings in the world
Athletes have larger platforms, louder voices, and more access to resources than ever before.
Opportunity

Athletes want to leverage their platforms, voices and resources to drive positive social change, but most are not sure how or where to start.

84%of athletes are willing to speak up on social issues. 74%of athletes are eager to learn more about creating positive social change.
Value proposition

As a former two-sport NCAA Division 1 student-athlete, Charter Oak’s founder is uniquely positioned to inspire the next generation of changemakers across collegiate and professional sports.

The 60-90 minute workshop combines Will’s experience building three global nonprofits with the impact methodology we use to advise our clients

The workshop inspires action, sets a clear direction, and provides a simple framework for athletes to ethically and effectively create positive change in the world.
By the numbers
98%say they would recommend the workshop to their friends. 100%say the workshop has helped them identify one or more social impact issue(s) they care about supporting. 83%of participants say they would be interested in receiving continued support from COA for their social impact journeys. 100%say the presenter is engaging and effective.
What they say
William & Mary — Jasmine Perkins
Assistant Athletics Director, Student-Athlete Development

It was a great night, with one of the most engaged and inspired rooms we've seen - and now all who attended have a clear game plan to start their impact journeys, just as Will did when he was a Tribe student-athlete!